Mr James Litchfield and Mr Michael Pointer were among the recipients named in the recent 2018 Queen’s birthday honours, both receiving Order of Australia Medals (OAM).
Mr James Litchfield, Hazeldean Cooma NSW, received his medal (OAM) of the Order of Australia in the General Division for his service to primary industry to Merino sheep and beef cattle breeding.
Mr Litchfield was an inaugural member of the National Beef Recording Scheme responsible for the development and implementation of world leading genetic evaluation services for beef cattle during the late 1970’s and early 1980s. This resulted in the introduction of the BREEDPLAN system of genetic evaluation in the mid-1980s, which has since become the world’s leading system of its kind for facilitating genetic improvement in beef cattle. The system has since been adapted for genetic evaluation in the Australian sheep industry.
The Hazeldean Pastoral Company, led by Mr Litchfield, has been a member of the Angus Society of Australia (Angus Australia) since 1952 and Angus Australia’s Chief Executive Officer, Dr Peter Parnell has acknowledged Mr Litchfield’s contributions to the industry.
‘Throughout my 35 year career in the beef industry I have been very aware of the significant contributions that Mr Litchfield has made to various industry organisations over his life time,’ Dr Parnell said.
‘Mr Litchfield is recognised as one of the pioneers and leaders in the use of objective performance based genetic selection for the improvement of Angus cattle and Merino sheep,’ said Dr Parnell.
‘The example demonstrated by Mr Litchfield through the use of objective performance recording in the Hazeldean Angus herd has shown the path to success for many other Angus herds and contributed to the current dominance of the Angus breed in the Australian cattle industry,’.
Mr Michael Pointer, received a medal (OAM) of the Order of Australia in the General Division for his service to the beef livestock industry through a range of roles.
Mr Pointer has been a major contributor to the Australian Beef industry, particularly through his involvement and leadership roles with the Angus Society of Australia at State and National level, and his role in the establishment of Certified Australian Angus Beef Pty Ltd.
Mr Pointer was a Member of Victorian Angus State Committee for over 20 years from the early 1990s serving prolonged periods as Committee Chair. He was also served as a Councillor on the Angus Society of Australia Board during the 1990s.
Mr Pointer was instrumental in the establishment of Certified Australian Angus Beef Pty Ltd in 1996, and was its Chief Executive Officer and sole employee until 2007.
During this period, the Certified Australian Angus Beef became recognised as one of Australia’s first high quality beef brands and most awarded beef brands.
Mr Pointer’s vision of the importance of product branding has been vindicated by the subsequent establishment of many other beef brands in Australia at all levels of the industry. The Certified Australian Angus Beef brand has created an exceptional image for Australian Angus beef as providing superior beef eating quality.
Dr Peter Parnell has congratulated Mr Pointer on being named in the Queen’s honours list.
‘I have had the privilege of working with Mr Pointer on many occasions. I have served with Mr Pointer on various Boards and Committees associated with the Angus Society of Australia and Certified Australian Angus Beef Pty Ltd throughout this period,’ Dr Parnell said.
‘And I have observed the significant contributions that Mr Pointer has made to various industry organisations over an extended period,’ he added.
James Litchfield and Michael Pointer have been honoured for their services to agriculture.